SBS Staff Spotlight: Betsy Gallo

Welcome to another SBS staff spotlight. We recently interviewed Betsy Gallo of SBS Accounting & Advisors. Get to know Betsy in this profile of her role at SBS.

Jonathan Bill: How long have you been at SBS?

Betsy Gallo: I’m in my 5th year working for SBS.

JB: What do you do for SBS?

BG: I am an account manager and bookkeeper. For my clients, I am the initial “go-to” contact for our team. 

JB: What is the most satisfying part of your job, or what are you most looking forward to?

BG: I enjoy knowing and serving the particular interest points for each client. I’m glad to see the finished financial statements each month, and I appreciate the reward of a job well done: the books are balanced and it’s a good day.

JB: What certifications do you have that help you in your work with SBS?

BG: I am a QuickBooks ProAdvisor and maintain a CPB (Certified Public Bookkeeper) license. 

JB: What do you think is the most productive app to use with QBO?

BG: I’ve worked with and QuickBooks Online, and have been very pleased.

JB: What is it like working remotely, and what tools do you use to do so?

BG: Working from home provides scheduling flexibility and usually uninterrupted focus time. There are hours added to my week that may have been spent commuting. I use a computer with remote server access, dual monitors, extended keyboard and have video meeting capability.

JB: What is your favorite thing to do outside of work?        

BG: I enjoy being outside, being with friends and family, walking, hiking, and swimming.

JB: Thanks Betsy!

Breaking Down Advisory Services: One on One With Jonathan Bill

Recently, SBS Accounting & Advisors launched their new advisory services division. We caught up with SBS’ founder, Jonathan Bill, to see what advisory services are all about and how they can help small businesses.

Q: You recently started a new advisory services division at SBS Accounting & Advisors. What made you decide to pursue this new offering?

Jonathan: Thanks for asking. While there is tremendous value in helping clients get their books in order and automating their accounting process, we realized that our clients need more. They need help understanding their numbers and planning for the future.

Q: Tell me a little bit about advisory services.

Jonathan: Advisory services are all about helping you meet your goals. First of all, we start by understanding your goals and then help you put together a strategic plan on how to get there. We then meet with you on a regular basis to discuss performance and what needs improvement. Our services also include dynamic reporting that ensures you focus on the right numbers.

Q: What can advisory services do for your clients?

Jonathan: Transformation. That is what our mission is as a company, and that is exactly what our clients experience when they not only engage us for advisory services, but are also committed to taking a strategic approach to growing their organization.

Q: What are some specific advisory services that can help your clients, and why?

Jonathan: We have two advisory packages at SBS. The first one is designed for the organization leader who is tired of always looking in the rearview mirror and wants to be more proactive about their organization. This package includes learning how to read and analyze your data, gaining insight into critical ratios that impact your organization, conducting “what-if” scenarios to identify lost opportunities for growth, a quarterly business meeting with a business advisor, and beautiful monthly reports that focus you on the right numbers. Our second package is designed for the organization that already has some insight into their numbers but is looking to go to the next level. This package includes sitting down with a business advisor to develop a plan that is both strategic and actionable. The exact drivers or KPIs to meet your goals are identified. We then help you track these drivers and meet with you on a monthly basis to discuss.

Q: What are your goals and aspirations for the new advisory services division?

Jonathan: That we might help as many organizations as possible meet their goals and become all that God wants them to be. Eventually, we would like to also offer outsourced CFO services for businesses that outgrow our second advisory package. For us, it is all about impact. We want to impact as many organizations and people’s lives as possible.

Your Big Game is Just Beginning – A Playbook for 2020

The “Big (football) Game” is over, but your big game is just beginning. It’s time to plan out – and prepare – to ensure 2020 is your best year yet.

Just like football is about teamwork, practice and execution, your business must be, too. So, here’s SBS Accounting & Advisors’ playbook to get you the wins you need in 2020!

Reflecting on 2019 … With an Eye on the Future

They say don’t look back at the past with regret, so don’t let it hold you back from a brighter future. To get to where we want to go, we must see where we’ve gone, and assess what has worked and what hasn’t worked.

Start by asking yourself some questions. What great things happened in 2019? What didn’t work? What could you improve on? What would you like to do better? What are your core values moving forward? What are your goals for 2020 and beyond?

These may seem like basic questions (and ones SBS can help you with!), but with the weight of running a business on our shoulders, we often don’t take the time to truly assess where our business stands, where we want it to go and take the action required to get to that next point. We are often so fixated on mistakes or failure that we tend to lose sight of the bigger picture.

But, these failures can simply be learning lessons for improvement. Sometimes, we just need to face our fears and show a little gumption and resolve to overcome the past in order to be better in the future. The great Winston S. Churchill once said, “Success is not final, failure is not fatal: it is the courage to continue that counts.”

Become a Stronger Leader 

As a small business owner, you are not just the quarterback of the team, but also the owner, general manager and coach. You wear many hats, and that’s why it is so important to be a strong leader for your team and your business.

As business owners, we want everything done in a certain way, and so it’s natural to want to do all of it ourselves. But, that’s impossible. So, you must be willing to train your team, trust your key players and ultimately delegate some of the work. It’s tempting to hire the brightest and highest credentialed candidates in the job market, but sometimes, you just need to find the most honest, hard-working and enthusiastic staff, and then provide them the knowledge and insight they need to carry out your message and purpose in business.

For tips on being a better leader, check out one of our blogs. We’d also love to hear from you to learn about your personal journeys.

Quick-Hitters to Round Out Your Playbook

At SBS, we strive to provide you powerful solutions to your everyday needs. That often involves finding the technology you need to save you time, as well as helping you understand what your numbers really mean, and turning that data into long-term business growth.

Here are some quick-hitters that dive into those elements and more to round out your playbook for 2020 and beyond:

  • Understand, and capitalize on, your cash flow.
  • Utilize tools and resources to save time and money, such as social media, apps, QuickBooks Online and the cloud.
  • Tap into KPIs to turn data into visible success.
  • Don’t put off your bookkeeping needs.

Don’t Wait Until Fourth Down to get Started – We are Here to Help!

Putting off planning out, and preparing for, your 2020 strategies and goals will get you nowhere. You’ll just be scrambling, in a rush and failing to convert.

So, proactively plan now so that you can get your playbook down pat, and then you can work on executing it throughout the year. And, don’t worry about feeling overwhelmed because SBS is here for you every step of the way.

Are you ready to go to the end zone and even do a touchdown celebration? Contact us today to get started, or if you have any questions. You’ll be on your way to winning the game and making some fans.