Jonathan Bill, owner of SBS, recently cautioned listeners on the Small Biz Flash podcast to avoid conflating profit with cash.

That is a whopper of a mistake, and can easily push a small company out of business if there aren’t enough cash reserves to cover operating costs when times get tough.

Jonathan also discussed cash flow forecasting, recommendations for the amount of cash to keep on hand, and whether a business should acquire a line of credit to help in the event of a cash crunch.

To hear to the two-part interview, click here and listen to the January 24 and January 31 episodes, or you can listen on your favorite podcast app.