“Change is inevitable. Growth is optional.” – John Maxwell If there’s one thing I’ve learned in my 13-year journey as an entrepreneur and small business owner at SBS Accountants & Advisors, it’s that change is happening all around us, and how we deal with that...
Nike. Disney. Hilton. Whatever your favorite brand is, you’re most likely a loyal customer who keeps coming back time and time again to buy a product or service. As consumers, we like a brand based on a variety of demographic and psychographic trends – at least that’s...